Since the infancy of the internet, many insurance lead generation firms have come and gone- some after spending millions in venture capital, others after a valiant effort. Many have been purchased by those left standing and the consolidation had a positive effect on the industry as a whole. We will report on those who are currently standing with a significant presence.

You will find the following areas covered in as much detail as publically available:

• Company history; whether private or publically held.
  
• Insurance lead types offered;
• Cost to enroll; Lead costs;
• Whether leads can be filtered and additional costs involved;
• Lead Return Policies;
• Contract Lock-in;
  
• Account Controls - whether all call-in, or online
• Methods of lead generation employed- affiliates, search engine, pop-up, sweepstakes, etc.;
• Any additional feedback that will assist you in making an informed decision.

The companies to be covered are, in alphabetical order:

4freequotes.com
4insurance.com
abcleads.com
discountinsuranceleads.com
hometownquotes.com
insurance4usa.com
mostchoice.com
netquote.com
insureme.com
insweb.com
vimo.com

We will also have a comparison guide by type of insurance. This will prove very helpful.